Honest Yearbook” uses the backdrop of a real high school yearbook photo shoot to capture the genuine and spontaneous reactions of teens who were surprised by videos created by their friends. As each student settles in to have their photo taken, they’re unaware that they are about to hear such powerful messages.

Agency: TBD

Chief Creative Officer: Rafael Rizuto
Copywriter: Sara Uhelski
Art Director: Leila Moussaoui
Designer: Bruno Menon
Chief Executive Officer: Jordan Warren
Senior Account Director: Robert Woods
Engagement Planning Director: Jeff Burger
Chief Strategy Officer: Virginia Wang
Youth Specialist: Minnie Bredouw
Executive Producer: Rob Lee

Production Company: Adolescent Content

Director – “Because of You” PSA: Claire Jantzen
Director – “Honest Yearbook”: Shea Glover
Founder, Executive Creative Director: Ramaa Mosley
Founder, Executive Producer: Hope Farley
Line Producer: Jamie Tubbs
Director of Photography: Michael Kortlander
Photographer: Iris Ray

Post-Production Company: Beast
Jon Ettinger, Executive Producer
Blake Bogosian, Editor